When ordering a trade fair stand, you need to ensure that it matches the profile of the company’s activity and the event at which you intend to present yourself. A different stand is suited for a job fair, a different one for a car dealer who wants to present the latest car models, and a completely different one to showcase a lot of small GSM accessories. How do we match the trade fair stand to the industry?
When considering what kind of trade fair stand to choose, it is important to think about the context in which it will be presented and what expectations it is supposed to fulfil. You will need a different space in order to organise a small event, e.g. an author’s meeting at the Book Fair, and a different space for the presentation of window systems at BUDMA, and you need to arrange another version if you only plan to talk to customers in order to present your offer at the Tourist Fair. It is also worth looking at what conditions will prevail in the exhibition hall. Clever Frame stands, thanks to their modular construction, provide the possibility of adapting the trade fair development to any space, regardless of its area or character.
Whether you want to organise a minimalist, open-plan exhibition space or are looking for a trade fair structure with space to showcase multiple smaller products, the Clever Frame system will help you achieve your goal. It is a modular trade fair stand that consists of reusable aluminium frames. Just like with building blocks, you can combine them into any configuration to suit your business needs.
In addition to size and functionality, aesthetics are equally important. We will probably choose a colour scheme in line with our branding, but this is not the only solution. For example, we can think of additional eye-catching features, complementary walls in the eco trend or additional lighting to emphasise the presentation of the products. It is also worth to think outside the box, and stand out from the typical white and blue stands at the Dental Fair.
A trade fair stand should not only be visible and make you stand out from the competition, but should, above all, be functional and work well in a specific spatial context. It is worth considering the purchase of a modular stand, which you will use again and again in various configurations, spaces and on the occasion of different types of events.