Instagrammable Stand – How to Create Creative Trade Fair Stands to Boost Social Media ReachIn the age of social media dominance, trade fairs and industry events have ceased to be merely places for establishing B2B contacts. They have also become spaces for visual storytelling, and creative trade fair stands… June 9, 2025
Small Trade Fair Stands — How to Harness Their Potential?Exhibitions are often associated with expansive spaces, impressive structures, and budgets running into tens of thousands. Yet, small trade fair stands are increasingly taking the lead, proving that less can be more — provided you… May 28, 2025
Interior and design fairs — calendar for summer and autumn 2025In a world where design is no longer just about aesthetics but a way of thinking, interior and design fairs are true epicentres of innovation, trends, and inspiration. This is where new design directions emerge,… May 21, 2025
The Role of Trade Fairs in the Digital Era: Are They Still Effective?In the age of webinars and virtual meetings, is investing in traditional trade fairs still worthwhile? This question takes on special significance at a time when the business world has grown accustomed to operating remotely…. May 14, 2025
Trade Show Booth Makeover – Is It Time to Rethink the Concept?Imagine a crowd of visitors at a trade show hall. Hundreds of brands, dozens of companies from your industry. All fighting for attention, trust, and… eye contact. In this environment, your trade show booth is… May 7, 2025
The Psychology of Trade Show Booth – How Layout Influences Visitor DecisionsHave you ever wondered why some trade show booths attract crowds while others go unnoticed? It’s not a coincidence. The effectiveness of booths is rooted in the psychology of space and consumer behavior. A well-designed… March 13, 2025
10 Most Common Trade Show Mistakes and How to Avoid ThemAre you planning to attend an upcoming trade show to promote your company and acquire new clients? Before stepping onto the exhibition floor, take a moment to review the most common mistakes exhibitors make. Avoiding… March 6, 2025
Event Marketing at Trade Shows – How to Organize Events at Your Booth?Event marketing is one of the most effective tools for building relationships with customers, distinguishing your brand, and increasing attendee engagement at trade shows. A well-planned event at your booth makes your company a focal… February 27, 2025
Eco-Friendly Trade Show Booth – How to Use It in an Office, Showroom, or Retail Space?An eco-friendly trade show booth is not just a responsible choice for the environment but also a long-term investment in efficiency and cost savings. A modular exhibition system allows for multiple reuses of the same… February 20, 2025
How to Create a Functional and Comfortable Coworking Space?Can a workplace exist where creativity and collaboration flourish? In one corner, someone is finishing a project; in another, a team is discussing strategy, and in the background, you can feel the pulsating rhythm of… February 13, 2025
